In assignment 1, you found an existing web product and reworked its user interface. For this assignment, you will be building our own digital product. As a class, we will brainstorm and identify a digital product need within a local community. We will go through the research process together, each conducting research and interviews. Once we develop clear insight statements for the product, each of you will design and prototype your own version.


02_01: BRAINSTORMING PRODUCT NEEDS IN THE COMMUNITY

We will spend class time in a group brainstorming session identifying areas in the community that could be helped with a digital product. We will also work together to develop a production schedule, which is why the exercises aren’t on the course schedule just yet. What are the steps we need to follow? How long can we spend on each stage? We will first take inventory of what we need to do, and then we will work backwards on the calendar to make sure we have enough time to get everything done.


02_02: RESEARCH: BUILDING UNDERSTANDING AND EMPATHY

As a class, we will create a hunt statement to guide our research. We will develop audience segments and create a list of people to interview, split into teams, and develop discussion guides.

HUNT STATEMENT:
I want to understand the needs and concerns of Art, Design, Architecture, & Interior Design students and faculty within HAWAC in order to foster open communication and a stronger community.

Research Presentation

Interviewing

Discussion Guide


02_03: UNDERSTANDING RESEARCH

During the research stage, each group should have gathered a collection of observations on user behavior or how they may engage with our product. During this step, we will work in teams to turn observations into insights, and insights into goals for your design. Work together to develop a report of this information.

Understanding Research


02_04: GENERATING IDEAS AND PAPER PROTOTYPES

Using the findings from the previous steps, everyone will now individually develop quick sketches of the product user experience. Think about the features and how one would progress through the app. Take your ideas and make rough paper prototypes. Test on yourself, adjust. Test on someone else, adjust. Finally test on two people outside of the class and video record their experience.


02_05: DEVELOP PRODUCT’S AESTHETIC DESIGN

How will your product look? What are some design tricks you learned from the previous assignment? Begin developing your design in Sketch. We will have in-class critiques and insight-groups. Be prepared to make changes to your design when users don’t use it how you’ve anticipated.

Article on color


02_06: BRING DESIGN INTO INVISION

Sketch links very nicely to InVision. Use this tool to develop an interactive prototype of your product. Consider consistency in the interactive elements you are developing.


02_07: TEST & REVISE

Continually test your product as you are developing the prototype, and make adjustments accordingly. Additionally, conduct at least three user tests with individuals outside of the class. Between each test, take notes and make the necessary adjustments.

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